Daily Grit is a solopreneur focused productivity brand that is the collaborative efforts of myself and my business partner Robbie Goldsmith. My role in the partnership was the design and development of both the brand and the product.
That responsibility specifically included building out the brand to include the conception and design of all logo variations, the art direction and shooting of all photography, website creation, designing all organic and paid social ads, interior product layout, selection of all exterior product character components and management oversight of overseas production.
Style Guide
Primary Wordmark
Primary Wordmark + Tag Line
Product Belly Band
Interior Layout
Early Stage Prototype - Test Concept
Product Photography
Product Lifestyle Photography
Social Media Graphics